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Posted by Randy Gordon on 02/19/2009 at 10:32 AM
Credit: F4WOnline.com
As reported earlier, last Thursdays edition of TNA iMPACT drew a 1.22 cable rating and 1.7 million viewers. It was the third largest viewing audience in the history of the show. It would appear that the bump in the rating was as a result of the the older Male demographic as it drew some of its best numbers. The show did a 1.17 in Males 35-49 (the all-time record for the program), as well as a 1.14 in Males 50+. The show drew a 0.89 in Males 18-34, which was also up.
The big winner of the night was the 9-Women Gauntlet Match featuring Angelina Love, Taylor Wilde, Velvet Sky, Sojournor Bolt, Roxxi, Madison Rayne, Raisha Saeed, Rhaka Khan and ODB. The match was a big hit as it gained 125,000 viewers, peaking with a 1.33 quarter hour. This number appears to be the highest rated quarter hour in the history of the company that wasnt the first quarter coming off a lead-in show such as CSI or UFC with big ratings. I believe a Gail Kim vs. Awesome Kong match that aired early last year drew a 1.32 quarter hour, and TNA has definitely never drawn above a 1.35 because it would therefore round up to a 1.4 quarter hour. The shows rating plummeted following the Knockouts match as viewers tuned out by the droves. The Chris Sabin & Alex Shelley vs. Jay Lethal & Consequences Creed match following the Knockouts lost 195,000 viewers. X Division matches, especially ones featuring the Motor City Machine Guns for some reason, are usually big ratings losers as this isnt the first time tens of thousands of viewers tuned out during a match featuring them. Viewers continued to tune out as the Beer Money, Inc. vs. Abyss & Rhino match lost 70,000 viewers bringing the total viewer loss following the Knockouts match to 265,000. The show closing Kurt Angle vs. Sting match drew a slight bump, gaining 14,000 viewers to finish at a 1.15. iMPACT lost nearly 0.2 ratings points following the Knockouts match at the top of the hour.
In other ratings notes, Kurt Angles promo with Sting during the second quarter hour lost 14,000 viewers. The Scott Steiner vs. Petey Williams No DQ Headdress On A Pole Match gained 56,000 viewers.
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