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December 4, the Rui enrich world the ofest great value brand Chinese placard release the 13th annual research paper.The report shows:The Ao Kang brand is worth of 5,002,000,000 dollars, is the shoe industry profession unique to go into placard brand in 2007.
according to know, the report from famous brand property in Peking valuation the limited company and oversea Rui is rich world ranking information the group draw lessons from international usual practice together carry on, the purpose is to draw lessons from the ofest great value brand of world placings, study brand value content and regulation, instruction and push Chinese business enterprise to establish international brand.Totally released 43 brands of value this year, the average brand was worth of increasing the average specific value of 14%, brand value and sales income to 0.7:1.Sea Er, association of thought, the country United States difference reside ex-3 of placard list.
select the standard of the ofest great value brand of China BE:Chinese business enterprise oneself's brand includes the brand that the Chinese and Foreign joint venture establishes together in China;Sale scale in the profession market leading;The product can meet with consumer, the consumer has full option to this product;Can provide to evaluate need of related material data, or can acquire brand according to above-mentioned standard from the public information.
attach:
the brand of Ao Kang is worth of form(2004-2007)
May, 2004 is 1,698,000,000 dollars
March, 20052,476,000,000 dollars;
January, 2006 is 3,028,000,000 dollars,
December, 2007 is 5,002,000,000 dollars
evaluate unit:Famous brand property in Peking evaluates limited company Rui rich world ranking information group
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