De toekomst voor kleine bedrijven. In de komende jaren zal blijken dat meer mensen een 'klein' bedrijf van thuis uit zullen opstarten. De meeste zullen starten als bijverdienste, maar sommigen zullen doorgroeien naar een internationaal bedrijf.
01-10-2008
Working at Home? Here's 10 Ways to Be More Productive
Ah, working at home... Visions of leisurely days, conference calls in comfy sweatpants, increased productivity with fewer interruptions. But the distinctions between work life and home life soon blur. You really should throw some laundry in the wash before you write that proposal. You have an hour before a meeting: Should you balance your books or clean the kitchen? And remember to call that client back right after you empty the cat box.
Welcome to the real world of working at home: unforeseen distractions, a lack of structured time, and sometimes a perceived loss of identity. But don't give up the dream just yet! By putting into place a few simple ideas, you can reap more of the rewards of working at home. Based on my experiences and those of my associates, here are 10 simple ways to help you stay on track.
1. Separate Your Space.
Keep a separate, distinct work area in your home. (This is especially difficult if you're living and working in a shoebox studio, like I was when I started my business in New York City!) If you don't have a separate room, at least define an area, and know that when you're in it, you're in "work mode."
2. Structure Your Time.
As your business and personal time mesh, it's more important than ever to structure your day. For example, if you regularly take a walk or go to the gym, try to do it every day at the same time. Value that personal appointment with yourself even when you're very busy. It will actually help you keep your business on track! I like to get up early and work until noon, then I take a few hours off to enjoy lunch, do some reading, and take my daily jog on the beach. Then I'm back at my desk at 4:00 until who knows when!
3. Outsource All You Can.
When I began my business, I made the mistake of acting as my own courier service. I soon learned how much time I was wasting by frequently visiting clients just to pick things up and drop them off. Whenever you start thinking, "Well I can just do that myself," STOP. Streamline your business, making everything as automatic as possible. Use outside services to stay focused on your *real work*. Get accounts with an overnight delivery service, messenger service, virtual assistant (VA), bookkeeper, etc. Save your energy for your brilliant ideas! : )
4. Use Technology to Your Advantage.
In-person meetings are very valuable when appropriate, but schedule them sparingly. Try to do most of your business via phone, fax, and e-mail using the best equipment you can afford. For most home-based entrepreneurs, when you're out of the office, you're NOT making money. So it's important that you can communicate flawlessly from where you are. And PLEASE do us all a favor and get separate lines/services for your phone, fax, and Internet! No one likes getting a busy signal.
(BONUS TIP: If your phone company offers voicemail, get it. Not only will your outgoing message sound more professional, but if you're on an important call and don't want to be disturbed, other callers can still leave you a message.)
5. Group Your Errands.
Try to group your meetings and errands together to minimize your out-of-office time. Make a list in the morning of all the outside tasks you need done for the day, and attempt to complete them in one fell swoop. Even better, do what I do and designate just one day a week as your "blitz" day for errands and meetings. Plus, then you only need to get dressed up one day a week! : )
6. Stay Focused.
Make your workspace off-limits to other roommates or family members when you're working. For you animal lovers, this may go for pets as well. (My cat Francine gets *very* jealous when I'm not giving her complete attention!) Keep all personal paperwork such as bills, magazines, and to-do lists out of sight, so they won't distract you from your projects.
7. Beware of Yappers.
Many of your friends and family will be immediately delighted when they learn that you're working at home. They picture you lounging on the couch, eating potato chips, and waiting for their calls. When they call you simply to chat, politely remind them that you're working, and ask them if you can call them back after your day is over. It may take them a while, but they'll eventually get the idea.
8. Work With Your Moods.
Keep track of your moods and productivity compared with the time of day. For example, if you find you're more alert in the morning, use this time to make important calls and do your creative work. Take advantage of your natural cycles. If you feel better after an afternoon nap, go for it! (I'm a BIG proponent of the catnap. In fact, I may start a support group.)
9. Suit Yourself.
To bring out your best work, make your environment perfect for YOU. How do you work best? With plenty of breaks, or with no interruptions? In silence, or with some light music in the background? On a cushy couch and coffee table, or at a business desk in an ergonomic chair? (My friends thought I was nuts when I spent $750 on my Herman Miller Aeron chair, but they quickly understood why once they sat in it! And my spine thanks me every day.)
Also, find some places you can do work when you need a change of scenery. How about the library, the park, or your neighborhood coffee shop? When I need to do serious reading, thinking, or editing, I take my work outside to the beach. The sea air, sunshine, and soothing waves help me think much more clearly.
10. Break for People.
Feeling sluggish, lonely, or moody? Arrange for at least one social break during the week. (I aim for two or three.) Schedule breakfast, lunch, dinner, or even just coffee with a client, vendor, or friend. Join a business networking group, or sign-up for social activities such as dance class or recreational sports league. Don't go into hermit mode it can be self-destructive!
(c) 1999-2002 Alexandria K. Brown
ABOUT THE AUTHOR
Alexandria K. Brown, "The E-zine Queen," is author of the award-winning manual, "Boost Business With Your Own E-zine." To learn more about her book and sign up for more FREE tips like these, visit her site at http://EzineQueenTutorial.com/
Home Based Business Opportunities Abound On The Internet
Looking for a home business opportunity on the internet these days is a pretty involved process. That is, if you dont know how to eliminate 90% of the junk thats out there and pick among the home business opportunities that actually have merit and track records. What works?
Information sales, auctions, hard goods that can be shipped, books, reports, network marketing, you name it!
There are just certain types of home business opportunities that you want to stay away from. Those are things where someone you dont know from Adam is making guarantees that are way too good to be true. Anyone who makes it sound like money is dripping from the internet for you to simply catch in a bucket is a liar and a thief.
You will never have success with home business opportunities that promise you that you will never have to work, or make things sound too easy. Take it from a professional, working online or offline with a home business opportunity is work.
But home business opportunities have perks that are better than any job you could ever imagine.
You work for yourself and answer to no one but your customers You can make as much or as little as you want You can work as much or as little as you want You can take time off whenever you want You can make your schedule totally flexible You can work on the internet and work from anywhere in the world You can save money on clothes you had to buy for jobs You can save money on gas, car maintenance and insurance You can get great tax breaks owning your own business Travel and other expenses can be tax deductible
The list of great things I can think of about a home business goes on and on. Here are some of the things that can be a drain on you with a home business opportunity:
You cant leave your business at certain critical times of growth Your family will sometimes become a distraction when you are working at home Your bed is in the same place as your work Theres no boss to keep you honest about your hours Theres no boss to keep you on your focus to complete critical tasks No one will do the work for you Customers can be a pain sometimes The money in the beginning can come in sporadically (people who cannot handle any kind of financial stress should definitely keep their jobs until their home business opportunity starts paying the bills regularly).
No pain no gain. No risk, no profit. No investment, no return. A home business opportunity is like any other business. Dont let anyone tell you differently!
But for those of us that thrive on making our own way in the world, who love that there is no limit to what we can make, and no one but our spouses to tell us what to do, there is nothing under the sun better than a home business!
Becoming Financially Independent in 3 Years Working From Home -
You may be thinking yeah right, getting out of debt and being financially independent in three years? There's no way!
It may be pretty obvious that the fastest way to get out of debt is to earn more money, but how are you suppose to earn more money?
Are you one of those people who have been at their jobs for forever and do not see yourself out of debt by the time you retire, that is if you can retire.
It is time to consider some other options. I am not talking about going to find another part-time job either.
If one job is not paying the bills, what makes you think two jobs will do any better? Why spend your whole day getting bossed around?
There are people who have been getting bossed around their whole life and it has not gotten them anything but being depressed and angry.
Make the decision today to become your own boss.
I am not saying you have to go out and quit your job today. What I am saying is that by making the decision to be your own boss three to four hours a day, you can build up your own online business pretty fast, if you know what you are doing.
If you do not know what you are doing that's fine. There are a lot of legitimate home based businesses out there.
They will all be willing to share their information with you because they have made so much money with their systems in the past five years it does not really matter to them anymore.
Just make sure that you are paying off your debts and not making more debts just because you are making more money.
It is really time to start considering other options. So many people are now realizing that working for someone all of their life just does not seem to work anymore.
People throw the term business opportunity around pretty loosely these days. Before the internet took off, a business opportunity was a franchise like McDonalds or Wendys. Or maybe a vending machine route or insurance sales position in your local area.
Mainly what people considered business opportunities was that you had to be an entrepreneur with investment capital to take advantage of an opportunity. So a business opportunity was something only someone with money to invest could take advantage of. You had to have money to make money.
Nowadays, people by the thousands make money on Ebay and through millions of websites selling everything from wigs, to toys, to cars, houses, and electronics. A business opportunity exists for every man woman and child on the planet who has the drive to learn how the internet works and just how many different ways there are to make money.
Some business opportunities on the net require an investment of thousands of dollars. Others require only that you have a website and hosting for it. $24 a month can set you up with an affiliate business opportunity right now. I even have a free website I give people, loaded with products and customized so that you get commissions for every sale made on your site.
You dont have to know HTML. You dont have to know how to get a merchant account. And most of all, to get started, you dont even have to have your own products. By far the most people making money online are doing it as affiliates who refer people to products, services, and information for commissions.
This is what I do, and I love it! I dont have to take care of customers, stock products, do any shipping, or anything else that comes with owning your own products. Yet I make great money at it.
Now thats a business opportunity! Gone are the days when you had to have a lot of money to invest in starting a business. You still can, if you want to. But to me its crazy that people spend tens of thousands of dollars on their local business, hiring staff, managing them, keeping stock and inventory, dealing with rude customers. I dont mess with ANY of that stuff and make more money than most people who DO!
A business opportunity is worthless if it is not taken. Most people just keep their jobs because they dont trust that they have any other choices. People who take action on a great business opportunity are people who are self-motivated and action-oriented.
You should be able to work long hours in the beginning and you should be willing to do what it takes to learn what business is all about on the web.
If you do, you can become self-employed and even extremely rich. Its not for everyone, but from now on you know that business opportunities abound on the internet and one is even just a click away from you right this moment!
Have you ever thought of setting up your own home business, yet you were discouraged because you have next to nothing to use for capital? Do not worry; there are millions of people like you out there. However, you could be one of the few who makes a decision to do something about it today, now.
Further, you could be among those few who make it to the top with a successful story of earning a five figure income in less than one year. It is okay if you have little or no money and, no, you do not need to take out a loan to kick start your business. You can become a smart e-entrepreneur with no investment worth mentioning.
The best way to start a small business when you have no money is by finding yourself a great affiliate program and signing up for it. This is an excellent opportunity to start a small business online, without any of the formalities that are usually tied up with the launching of a "brick and mortar" small business, such as looking for bank loans, store front/premises, stocking of product, etc. The internet is an excellent platform for any individual who wants to make it big, but has no capital to pour into setting up a profitable portfolio anywhere else.
When you become the partner of a large affiliate program, you literally get spoon-fed the tools for success. These affiliates have already worked for a few decades and have developed a huge amount of business resources, plans and marketing solutions. They gladly train each new partner and offer them all the tools and resources they need to launch their home business for free. You could add Google Adsense to it and earn a growing residual income from the ads placed on your blog. The best news is that through your blog you could get excellent opt-in lists, which are priceless for any business.
You could start you own home business today in this manner and you would not need to take out a bank loan. Make use of the tools the mother affiliate program offers you and you can become a successful entrepreneur almost overnight. Set up a blog to use for marketing to compensate for the lack of initial cash. For any advice or help to do such a thing you should be able to completely rely upon your affiliate program. Your your success equates to their success.
Mike Selvon portal offers free articles on small business. Find out more about a home business, and leave a comment at the small business advice blog.
"I stand corrected on Herbalife" Jim Cramer told viewers of his "Mad Money" TV show Tuesday. "It is a buy."
Cramer said he had been negative on the stock because he assumed it was just another nutrition-supplement player and multilevel marketer, no better than Usana Health Sciences. "But I was wrong," he said.
In fact, Herbalife "does not belong at the bottom of the barrel" and deserves to trade higher, not lower, Cramer said. The company not only had better-than-expected earnings in its most recent quarter, but it also won approval in China to sell its products directly in two provinces, he said.
Herbalife has "a high-margin business model" and generates a lot of free cash flow, Cramer added. Plus, the company is buying back stock, has a 2% dividend and is even benefiting from the weak dollar because of its exposure outside the U.S.
Even after all those positives, Herbalife is selling more cheaply than its peers, Cramer said. But he doesn't believe that should last. This stock is inexpensive and it's not going to stay a market secret forever, he said.
Michael Johnson, Herbalife's chief executive, has turned the company around and now people can get in "artificially low," said Cramer.
Further, said Cramer, Herbalife might be a controversial name, but its supplements seem to work. It is a triple buy, but don't put in orders before the stock starts trading in the regular market session, he advised. bron : www.thestreet.com www.bigcconsultancy.com
10-01-2008
Voor u gelezen
Voor iedereen die in Netwerk Marketing stapt - of er reeds een tijdje in meedraait - kan ik dit boek aanraden. Het geeft een goed beeld over wat er zoal kan, en de valkuilen die je de eerste momenten kan tegenkomen.
De schrijvers zijn ervaren in deze tak van zaken doen, en schrijven dan ook vanuit hun eigen verleden. Dat voel je doorheen het ganse boek. Na het lezen ben je meteen veel stappen verder. Je bent voorbereid en zal sneller relativeren, wat je ook tegenkomt.
Een must voor iedereen die zijn eigen bedrijf(je) van thuis uit wil starten.
Direct Selling Gains 1 Million New U.S. Distributors in 2006!
WASHINGTON, Nov. 26 /PRNewswire/ -- The number of Americans working as direct selling consultants in the U.S. increased by more than 1 million to 15.2 million in 2006, according to a study released today by the Direct Selling Association, the industry's national trade group.
According to the Growth & Outlook Survey Report: U.S. Direct Selling in 2006, the direct selling industry, which includes well-known name brands such as Avon, Mary Kay, Herbalife, The Pampered Chef and The Longaberger Company, gained 1.1 million representatives from the previous year. The study also reports that U.S.-based sales grew to $32.18 billion in 2006, up from $30.47 billion the previous year and $29.73 billion in 2004.
"Today, there are more products and services available than ever before, and more opportunities for men and women to work with companies that offer items that match their own interests and hobbies," said Amy Robinson, DSA's Vice President of Communications and Media Relations.
The report indicates that women continue to represent the largest segment of consultants -- 85.2 percent.
The survey also found that 89.9 percent of all direct sellers work part- time, less than 30 hours a week, while 10.1 percent work full-time.
"For stay-at-home moms, direct selling offers a fun and flexible way for women to work part-time around family obligations and other responsibilities," said Robinson. "Some do it to make extra money, perhaps to save for holiday shopping or family vacations -- while others simply enjoy the social interaction or the opportunity to get their favorite products and services at a discounted price."
The study indicates that 75.2 percent of all sales in 2006 were conducted face-to-face: 66.9 percent in a home, 3.9 percent in the workplace, 3.8 percent at a temporary location and 0.6 percent of the time in other locations. The remaining 24.8 percent of sales occurred remotely: 12.8 percent of the time over the phone, 11.6 percent via the Internet and 0.4 percent of the time through other mediums.
In addition to flexibility, one of the greatest benefits of direct selling is the portability of the business.
"The direct sales model enables people to easily relocate their business and develop a customer base in new communities, while maintaining relationships with pre-existing customers in other states by accepting orders placed over the phone, via e-mail or on the Internet," said Robinson.
Clothing, personal care and accessories remain the largest product categories with 33.7 percent or $10.84 billion in sales. Home and family care products were second with $8.6 billion in sales, wellness third at $6.5 billion, leisure and education at $1.3 billion, and $4.8 billion for other products and services.
Other significant findings from the survey include the following: -- 33.2 percent of sales occurred in the South region of the U.S., 26 percent in the West, 24.9 percent in the Midwest and 15.9 percent in the Northeast -- 67.1 percent was generated by individual/person-to-person sales, 28.9 percent by party and group sales, 3.4 percent directly through a company and 0.6 percent via other methods
More information about Growth & Outlook Survey Report: U.S. Direct Selling in 2006 can be found on the DSA
by Jim Rohn (excerpted from The Challenge to Succeed audio series)
It is a challenge to succeed. If it were not, I'm sure more people would be successful, but for every person who is enjoying the fruit from the tree of success, many more are examining the roots. They are trying to figure it all out. They are mystified and perplexed by what seems to be some strange, complex and elusive secret that must be found if ever success is to be enjoyed. While most people spend most of their lives struggling to earn a living, a much smaller number seem to have everything going their way. Instead of just earning a living, the smaller group is busily engaged in designing and enjoying a fortune. Everything just seems to work out for them. While the much larger group sits in awe at how life can be so unfair, complicated and unjust.
"I am a nice person," the man says to himself. "How come this other guy is happy and prosperous and I'm always struggling?" He asks himself, "I am a good husband, a good father and a good worker. How come nothing seems to work out for me? Life just isn't fair. I'm even smarter and willing to work harder than some of these other people who just seem to have everything going their way," he says as he slumps into the sofa to watch another evening of television. But you see you've got to be more than a good person and a good worker. You've got to become a good planner, and a good dreamer. You've got to see the future finished in advance.
You've got to put in the long hours and put up with the setbacks and the disappointments. You've got to learn to enjoy the process of disciplines and of putting yourself through the paces of doing the uncomfortable until it becomes comfortable. You've got to be prepared and willing to attack the challenges if you want the success because challenges are part of success. Now that may sound like a full menu of activities, but let me assure you that the process of going from average to fortune isn't really all that difficult. Thinking about it is the difficult part. Anticipating all the effort and the changes and the disciplines is far worse in the mind than in reality. I can promise you that the challenges you'll meet on the road to success are far less difficult to deal with than the struggles and the disappointments that come from being average. Confronting and overcoming challenges is an exhilarating experience. It does something to feed the soul and the mind. It mak es you more than you were before. It strengthens the mental muscles and enables you to become better prepared for the next challenge.
I've often said that to have more, we must first become more, and to become more, we must begin the process of working harder on ourselves than we do on anything else. But in addition to gathering new knowledge, new skills and new experiences; it is also important to discover new emotions. It is how we feel about what we know that makes the biggest difference in how our lives turn out. How we feel about the chances we have and the choices we have determines the intensity of our effort. Whether we try or don't try. Join or don't join. Believe or don't believe.
I'd like for you to discover some strong feelings about your life and about what you want to do with that life. You probably have much of the knowledge and a lot of the experience and perhaps most of the skills that it takes to become successful. What you may be lacking in are the strong feelings about what you want and what you want to do. You may be one of those who have become so involved in the process of earning a living that you've forgotten about the choices and the chances you have for designing your own life.
Let these strong feelings help you take a second look at your life and where you're headed. After all, you've only got one life, at least on this planet. So why not make it an adventure in achievement? Why not discover what all you can do and what all you can have? Why not discover how many others you can help and in the process how that can help you?
Bij MLM wordt veel gebruik gemaakt van websites. Dat is goed, maar daar moeten ook bezoekers komen. In de meeste gevallen is een mogelijkheid om in te schrijven op je site de beste mannier om een lijst met geïntresseerden samen te stellen. Maar zo'n formulier op een site die niemand bezoekt is nonsens.
Hier volgen dan ook enkele tips.
Publiceer inhoud van niveau
Natuurlijk moet je zeker zijn dat je informatie geeft die het waard is om gelezen te worden. Eens je bezoekers hebt, moeten ze iets kunnen zien. Maar ben je je er ook bewust van dat waardevolle informatie ook bezoekers aantrekt?
Zoekmachines kunnen verkeer naar jou zenden
Zoekmachines zoeken continu web paginas af en indexeren wat ze vinden. Dus, wat je publiceerd wordt deel van de directory dat mensen krijgen als ze zooeken (bvb "email marketing", "restaurant in philadelphia", enz).
Je moet dus denken dat zoekmachunes catalogen zijn van wat ze op het web vinden. Zo lang jij over die topic goede publicaties levert, zullen ze je dus vinden op die mannier.
Publiseer een Blog
Bloggen is een makkelijke mannier om inhoud te geven aan je site, en wel op een niveau dat goed leesbaar is voor zoekmachines. Er zijn zelfs zoekmachines special voor blogs, zoals Technorati. Heb je nog geen blog? Via www.bloggen.be kan je er gratis een opstarten
Adverteer
Dat lijkt logisch, maar het wordt dikwijls over het hoofd gezien. Voordat je momentum met je site creëerd, is het best om een deel van je budget te gebruiken voor adverteren. Er zijn verschillende mogelijkheden.
Zoekmachine adverteren
Pay Per Click
Enkele voorbeelden zijn Google Adwords en MSN adcentre. Google is door dit systeem enorm groot geworden, en dat zou niet waar zijn als het niet effectief zou zijn. Je kan bieden op advertentieplaatsen die bezoekers zien als ze een bepaald zoekwoord invullen.
Adverteren op Websites & Nieuwsletters
Referral / Sponsoring Adverteren
Sommige websites zetten advertenties op bepaalde plaatsen, dikwijls via Googel Adsense. Je kan met je site daarop verschijnen tegen betaling. Als je dat doet op websites die door geïntresseerden worden bezocht, vergroot je de kans op meer bezoekers op jou site.
Banner & Skyscraper Advertenties Je advertentie verschijnt dan rechtstreeks op iemands site. Meestal via een goed ogende advertentie.
Offline
Er zijn natuurlijk ook nog de klassieke adverteervormen. De beweging naar je site zal minder zijn, maar zolang die vorm nog bestaat en succes heeft is het zeker het overwegen waard. Neem elk materiaal en vorm in overweging, we denken aan visitekaartjes, folders, flyers, enz.
Bouw aan een reputatie
De meeste marketing is zeer goed meetbaar, maar er is één die enorm belangrijk is, en minder meetbaar, mond-tot-mond reclame. Het is dus belangrijk een reputie te bouw rond je produkt en de service. Je kan er zeker ook zelf veel toe bijdragen, enkele tips :
Schrijf teksten die makkelijk met andere blogs te linken zijn, en link zo veel mogelijk.
Geef relevante opmerkingen in andere gelijkgezinde blogs
Geef de lezers van je blog de toelating je teksten te gebruiken, zolang ze je link vermelden.
Doe dit zeker niet!
Koop geen leads of verkeer.
Gebruik geen teksten zonder toelating. Link naar andere artikels, maar kopieer ze niet.
Spamming blogs, forums, of emails met advertenties naar je website of campagne.
1. Bouw fase Je gebruikt je produkten en toont ze aan wie het weten wil. Je bezoekt opleidingen, en leert anderen om hetzelfde te doen. Dit is hoe je je business doet groeien. Als je de produkten en de opportuniteit niet laat zien, bouw je geen business, en doet je team dat ook niet, want ze doet alleen maar wat jij doet.
2. Management fase Hier ga vooral op zoek hoe anderen meer voor jou kunnen doen. Je begint papierwerk te doen, statistieken te maken, en 'baas' te spelen over je team. Je volume gaat naar beneden, en je bent klaar voor de volgende stap.
3. Vragen fase Eens je volume begint af te nemen, begin je vragen te stellen over de effectiviteit van de business. Je vraagt je af of er geen andere mogelijkheden zijn die wel dat geluk geven, waarvan je in het begin droomde, voor jezelf en je geliefden. Wat zou het anders kunnen zijn, het ligt aan het systeem, aan de produkten, maar zeker niet aan jezelf. Toch ? Als je nu eenmaal lang genoeg in deze fase blijft, ben je klaar voor de volgende stap.
4. Verwijtende fase Nu begin je het bedrijf, de produkten, het compensatieplan, je upline, enz. te verwijten voor de achteruitgang van je organisatie. De meesten realiseren zich niet dat ze hun eigen ondergang hebben ingezet. Zeer snel zullen de mensen uit hun organisatie stoppen, omdat ze geen zagende, kritische en negatieve baas willen. Je stopt en zegt dat je het wel wist dat het nooit zal werken. Misschien ga je elders, en hetzelfde senario zal zich herhalen.
Het punt is, blijf steeds in de eerste fase. De bouwfase. Daar kan je verder groeien. De andere fasen zorgen voor frustratie en geloofsverlies, in een industrie die je alles kan geven wat je droomt, als je de spelregels wil leren.
Netwerk marketing, MLM of Network marketing is een zakelijk model waarbij diensten of producten verkocht worden door vertegenwoordigers of distributeurs. Deze netwerksystemen kunnen in meerdere vormen worden toegepast door een fabrikant of leverancier. Zo zijn er unilevel, binaire, singel-level en matrix systemen. Vrijwel altijd opereren MLM deelnemers volledig op een freelance basis. De deelnemers zijn dan zelfstandige ondernemers en geen werknemers van het bedrijf. Het idee achter multi-level marketing is dat op deze manier een groot distributienet gebouwd kan worden waardoor een diepere marktpenetratie situatie. De distributeurs of consultants kopen meestal een startpakket. Beloning vindt plaats doormiddel van bonussen bij verkoop. Doordat verkoop voor een hoger bedrag geschiedt dan de eigen inkoopprijs, kan de distributeur marge realiseren. Doorgaans zal er ook beloning volgen doordat de nieuwe distributeur additionele omzet genereert voor het cluster van de persoon die hem aanbrengt. Multi Level Marketing wordt wel eens vergeleken met verboden piramidespelen. In een uitspraak van de Hoge Raad in Nederland in februari 2005, met betrekking hiertoe, werd het volgende daarover gemeld: "Naast het piramidespel zoals hierboven uiteengezet, bestaan er verkoopmethoden die in bepaalde opzichten gelijkenis vertonen met piramidespelen. Deze verkoopmethoden zijn bekend onder de naam "multilevel marketing" of "netwerk marketing". Deze verkoopmethoden of vorm van marketing vallen niet onder de definitie van het begrip piramidespel en zijn derhalve niet verboden onder het regime van de Wet op de kansspelen. Bij deze vorm van marketing verwerft de koper van een product het recht om zelf ook bepaalde producten te verkopen waarmee hij een bonus, een provisie of een percentage van de omzet kan verwerven. Hetzelfde geldt voor de opvolgende kopers. Qua structuur vertoont multilevel marketing gelijkenis met een piramidespel. Het doel van deze vorm van marketing is echter wezenlijk anders dan het doel van een piramidespel. Multilevel marketing is een verkoopmethode. Een te verwerven voordeel in de vorm van een bonus, provisie of omzetpercentage dient om de verkoop van de betreffende producten te bevorderen en vormt derhalve onderdeel van het verkoopsysteem. Bij multilevel marketing is geen sprake van het betalen van een bepaald bedrag uitsluitend teneinde het recht tot deelname aan een organisatie of het recht tot het werven van nieuwe deelnemers/kopers te verkrijgen, maar staat de verkoop van producten centraal. De deelnemer koopt producten in voor een reële prijs, teneinde ze met winst te verkopen. In tegenstelling tot bij een piramidespel is er sprake van koop in de zin van artikel 7:1 BW. De afnemer betaalt niet voor deelname, maar voor het product. De afnemers die geen producten willen of kunnen verkopen worden derhalve niet benadeeld. Gezien het bovenstaande is er geen reden multilevel marketing te verbieden zolang het gebruikt wordt als een methode om producten te verkopen."
Hier vind je tien stappen die je meer succes zullen bezorgen in MLM en direkte verkoop:
1. Bepaal je doelen. Wat wil je bereiken? Wil je sparen voor je kinderen, voor een nieuwe wagen, of gewoon voor later? Je kan zelf bepalen wat je wil, maar je moet het genoeg willen om de dingen te doen die je zal moeten doen. Wat je ook wil, schrijf het op en bepaal wanneer je het wil.
2. Maak lijsten. Maak elke avond een lijst van wat je 's anderendaags wil gedaan hebben. Hou ook nota's bij van al je afspraken, je prospecten, klanten, referenties, en hou het up-to-date door ze regelmatig aan te vullen.
3. Wees enthousiast. Enthousiasme bouwt zijn eigen energie op.energie en goede gezondheid zijn eigen aan actieve, gelukkige mensen, mensen die iets bereiken.
4. Het magische woord is "VRAAG". In directe verkoop moeten we net wachten tot de business naar ons komt. Het wordt gecreeerd door ernaar te vragen. Vraag naar afspraken, dan kan je zalen doen. Vraag naar business, dan zal je verkopen afsluiten. Vraag naar referenties, dan zalje altijd een lijst met potentiële klanten hebben.
5. Aanvaardt NEENs. Neens zijn niet peroonlijk. In verkoop werkt de wet van de gemiddelden, meer dan overal anders. Elke neen brengt je dichter bij een ja. Hou je ratio steeds bij, het zal je techniek verbeteren. Denk er ook aan dat een neen niet altijd echt neen betekend, het kan de bedoeling hebben dat de klant bedenktijd wil. De klant wil zekerheid, en je attitude zal een bepalende factor zijn.
6. Plan je tijd. Plan je werk, en werk dan je plan uit. je agenda is de landkaart waarmee verkopers reizen. Het verzekerd je dat de noodzakelijk dingen gedaan worden.
7. Zorg voor een positieve attitude. Succes is 90 procent attitude en 10 procent hard werk. Werk dagelijks aan positieve gewoonten en constructief denken.
8. Zorg voor bureel. Ook als je van huis uit werkt moet je een bureel hebben, waar je georganiseerd en efficient kan werken. Dat en een goed werkschema zijn essentieel voor een succesvolle en professionele activieteit.
9. Zorg dat je deelneemt. De meeste organisaties organiseren incentives en promoties. Zorg dat je je daavoor kwalificeert, het verhoogd je werkplezier door de 'spelformule', en het brengt geld op.
10. Beheer je geld op een intelligente wijze. Een gewone job geeft je een maandelijks inkomen. Bij directe verkoop krijg je direkt en constant je inkomen. Daarom is het belangrijk dat je een goed geldbeheer ontwikkeld. Zorg voor een apparte zakelijke rekening. Je behoud zo je overzicht. Gespaard geld gaat snel intresten opleveren, en daardoor krijg je een tweede inkomstenbron.
Als financiële zekerheid belangrijk voor je is kan jezelf de volgende vragen stellen : Ben ik eerlijk? Hou ik echt van mensen? Ben ik bereid te leren? Ben ik bereid te werken? Ben ik bekwaam om mijn eigen baas te worden? Als de antwoorden "Ja" zijn, zoek dan een produkt dat je leuk vindt voor directe verkoop, één dat de vraag voor veel mensen beantwoord, en begin voor jezelf te werken. Je dromen zullen uitkomen.
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